Economic and Policy Strategist
About Dan Varroney
I help business and trade association leaders understand how policy and economic conditions shape their businesses and industries, and what they can do to advance investment, hiring and growth. My policy and economic insights connect data and real-world experience to shared priorities, strategic partnerships and practical action.




















My work helps leaders see new possibilities for their industry and how to pursue them.
I’ve spent much of my career studying growth, leadership, and competitiveness. What I’ve come to appreciate most is that behind every strategy, every organization, and every industry are people trying to make good decisions in an increasingly complex world.
That’s who I serve. That’s why I do this work.


Experience Connecting Policy, Industry and Strategies for Growth
Dan Varroney is Founder and CEO of Potomac Core, an economic and policy strategist, keynote speaker, author, and media contributor. Throughout his career, he has worked with national trade associations, business leaders, policymakers, and small-business owners to advance growth, competitiveness, and economic opportunity. He spent 23 years at the National Association of Manufacturers, where he rose to Senior Vice President.
Today Dan brings that experience to executive audiences as a keynote speaker, strategic advisor, and author helping leaders navigate a rapidly shifting economic and competitive landscape.




Bestselling Author



